Essilor's new Optifog anti-fogging lenses

Essilor announced the launch of OptifogTM, the first high-performance anti-fogging lenses, in response to high consumer demand. Now available at Brant Family Eye Care!
With Optifog, Essilor is now starting a new chapter in optical research which will offer an innovative technological solution to the issue of fog.
Hubert Sagnières, CEO of Essilor, noted: “Innovation has always been at the heart of Essilor’s strategy, to provide better vision for spectacle wearers under all conditions. With this new category of lenses, millions of consumers will now have access to a solution which will eliminate problems of lenses fogging up. This ground-breaking innovation is the fruit of our on-going R&D efforts to help everyone see the world better.”
A real scientific breakthrough, Optifog lenses prevent eyeglasses from fogging up, thanks to a hydrophilic coating, while simultaneously offering all the optical and anti-smudge performance of Essilor lenses.
According to research carried out around the world, 75% of eyeglass wearers would welcome an anti-fog solution for improved comfort and vision in their daily life (at work, playing sports, in transport etc.) The number of eyeglass wearers affected by fog problems is currently estimated at 1.2 billion worldwide, reflecting the potential of this technological breakthrough.

